Submission for Art Water label contest.
I was aiming to create a very colorful, sharp and refreshing design, full of energy, with a logo that would stand out amongst the other parts, yet still blend in with the rest of the picture.
The Natural Colour System consisting of three pairs of elementary colors: white-black, green- red and yellow-blue, dominates the design.
The bottle's silhouette gives all the wave-shaped parts of the picture/design a sense of depth.
Blue areas may be transparent/semi-transparent so that when people see the water, they see... WATER.
It's as simple as that!
Please download for a better view!